Alpha Repricer

Alpha Repricer is a repricing tool designed specifically for Amazon sellers to dynamically adjust their prices on Amazon to maximize sales and profits and Buy Box win quota. Alpha Repricer works for 16 Amazon marketplaces and works for up to +2M SKUs.

AlphaRepricer Introduction

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Alpha Repricer has different repricing strategies based on the Seller's goals:

  • Intelligent repricing
  • Real-Time repricing
  • Dynamic repricing
  • Quantity-Based repricing
  • Stock age repricing
  • Sales Velocity repricing
  • Continuous repricing
  • Schedule repricing
  • Plus, custom repricing strategies: Buy Box quota win, compete for the lowest price, exclude or include shipping locations or Sellers, Out of stock and more

alpha repricer dashboard


Alpha Repricer offers a 14-day free trial with no credit card required and聽various pricing plans:

  • Bronze: $25 per month for 1,000 active listings and 1 marketplace
  • Bronze+: $33 per month for 1,000 active listings and 16 marketplaces
  • Silver: $50 per month for 5,000 active listings and 16 marketplaces
  • Gold: $75 per month for 10,000 active listings and 16 marketplaces
  • Platinum: $100 per month for 25,000 active listings and 16 marketplaces
  • Diamond: $175 per month for 50,000+ active listings and 16 marketplaces

For sellers with more than 50,000 listings up to 2M listings or more, custom quotes are available.

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Alpha Repricer supports integration with Amazon Seller Central, allowing sellers to easily import their inventory and start repricing automatically. Additionally, Alpha Repricer offers FTP (File Transfer Protocol) support for sellers using an inventory management system or vendor-provided prices.

Review or Pros/Cons

Well, just for being compatible with 16 Amazon marketplaces and manage more than 2M SKUs, this is one of the best repricers if you're going all in selling on almost every Amazon Marketplace.

Alpha Repricer is undoubtedly a formidable contender in the world of repricing tools. Their proprietary “Buy Box Hunter” secures the Buy Box effectively without compromising on profitability and the fact that it has up to 8 pre-built repricing strategies plus the custom ones makes it an all-in-one Buy Box hunter (forgive the redundancy). $25 for the lowest pricing tier makes it affordable to every Seller around.

However, if you're managing thousands of listings (for example: I have clients with 5,000 parent ASINs and 60,000 parent+child ASINs in total), the pricing structure might not be for you, as the top-tier plan accommodates a cap of 50,000 active listings. Nonetheless, for those exceeding this number, bespoke pricing options are accessible.


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About the author

Avatar of Jordi Ordonez and Laia Ordonez
Jordi Ordonez
Amazon and ecommerce Consultant at JordiobDotCom | Website

I work as an independent eCommerce and Amazon consultant.

Estrella Damm, Intersport, Bella Aurora, Lladr贸, Textura Interiors, Nice Things Palomas, Casta帽er, Due-Home and many other clients.

Lecturer & Teacher
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comer莽 Barcelona, 鈥嬧婥linicSEO, Ecommbeers, Ecommbrunch,, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley. In addition, I have done in-company trainings for brands such as Orange and Adidas.

I collaborate writing articles for Helium 10 blog, Shopify, SEMRush, La Vanguardia,, Marketing4ecommerce...

Helium 10, Jungle Scout, Avask, Sellzone, Helium 10 Seller Solutions Hub Partner

LinkedIn, Twitter, Wikipedia, Youtube, Quora, ISNI 0000000513224289, About Jordi Ordonez

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Laia Ordonez
Partner, Content and Marketing Manager at JORDIOBDOTCOM, S.L.

Partner, Content and Marketing Manager at Jordiobdotcom SL with a background on Executive and Multimedia Production. I've written as a guest author on Shopify, Oleoshop and Semrush

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