Epinium is one of the few Amazon listing + campaigns optimization you will see around. It was developed in Barcelona by Amazon Sellers for Amazon Sellers and agencies.
Table of Contents
Epinium features
Global Multi-account with One-click Implementation
Can you imagine being able to have all the data, from all your Amazon accounts and all the markets in one platform? Epinium allows you to link your accounts easily using the same log in that you have on Amazon.
Dashboard
Check your relevant metrics of all your accounts together or filter by account, country, brand or product. You will see your performance such as:
- FBA and FBM sales by day
- Organic vs. Paid revenue
- BSR tracker by country
Recommended task panel
The software audits your accounts and give you actionable insights to improve your performance. Some of those tasks are:
- Optimization of titles, bullet points, descriptions, images and A+ content
- Review and rating tracking
- Buybox checker
- Stock availability
SEO-Ads process ready
We come from being an agency, so we understand the internal process to optimize and manage Amazon SEO and PPC. In Epinium you first create your campaigns as draft with the aim of link products and keywords. Then you optimize the listings knowing which keywords use and upload changes from Epinium in just one click. Once you have your changes done, you can activate all the campaigns that you already done before.
Content Optimization for Amazon SEO
Agencies waste thousands of hours optimizing listings from seller central or other tools. Thanks to Epinium, you will save up to 80% of time improving titles, bullet points, descriptions and taking control of your catalogue.
- Spreadsheet view
- Edit Titles, Bullet Points and HTML Descriptions
- Bulk edit
- Control reviews, ratings, stock, buybox, number of sellers
- Data export
- One-click changes update to Amazon
- Changes checker
Amazon Ads Campaign Manager
After optimizing your catalogue it is time to activate your campaigns.. Remember that we created the structure before so now we just need to click one button to activate the campaigns. (Our/ the Campaign Manager offers the same tools as on Seller Central plus additional features to make the campaign management faster and easier.
- Status and budget bulk edit
- Search term to keyword manager
- Multi-campaign creation
- Products to advertise recommendations
- Autopilot (soon)
Amazon Backend Keywords Auto Optimization
Products on Amazon show up only if the keywords of the listing match the users search query. But many times, you are unable to add a particular keyword to your listing since it does match the description of your product. This is where the less known ‘Amazon Backend Keywords’ comes into the picture.
Amazon Backend Keywords are the hidden search terms that can be added to a product listing to boost its visibility. In Europe and America, you can add up to 249 bytes into your Amazon Backend Keywords. But you need to do a great effort checking your keywords in titles and bullets points and removing duplicates. On the other hand you will probably setup only once and then forget to change in the future. However, it is highly recommended updating your keywords because the keyword performance is changing weekly.
Having said that, Epinium is the only software that analyzes the performance of your keywords in campaigns every 24 hours. Check if you are using the most potential words in titles and bullet points. Epinium automatically adds the best keywords to your Backend keywords even if you haven’t used them in the listing yet. Thanks to this feature, you can be sure that your products always have the best organic keywords.
FBA
Another feature that you can find in the Software is the FBA Stock Forecast that will help you to prepare your FBA shipments base on stock and sales forecast. This feature even gives you the chance to set up with paneuropean fulfilment and other variables.
- Stock Forecast
- Products to convert in FBA recommendations
Brands manager
If you check listings of the same brand on Amazon, you will see that sometimes the the brand name is spelled differently in the various countries. Epinium knows it and for that reason have built a feature to manage products between brands.
Pricing
Every plan includes the following features:
- 14-days free trial (No credit card required)
- Listing Audit
- Amazon SEO Optimization
- Keywords Optimization
- Advertising management
- Reporting
- Unlimited Products
- Multi-Accounts
- 9 International Marketplaces
- Expert Support
Starter plan: 19,99€ / month
Suit for Sellers under $5.000 revenue / month
Starter plan: starting at 19,99€ / month
Suit for Sellers under $5.000 revenue / month
Growing business plan: starting at 129,99€ / month
Suit for Sellers with +$20.000 revenue to $139.000/ month
Enterprise plan: starting at 349,90€ / month
Suit for Sellers with +$140.000 revenue to $400.000 / month
Epinium review
If you are an agency selling Amazon services, you definitely need Epinium. It will make your life easier and you will be able to scale your business by adding thousands of listings and campaigns to the same account and for every Amazon marketplace.
Just imagine for a moment that you're managing 10 brands in 5 countries and you can focus all your SEO and PPC efforts in just one software for 349,99€ / month. Sounds great, does it?
Our score
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Number of features
(5)
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Pricing
(5)
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Learning curve
(5)
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User friendly
(5)
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About the author
Jordi Ordonez
I work as an independent eCommerce and Amazon consultant.
Clients
Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home and many other clients.
Lecturer & Teacher
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comerç Barcelona, ClinicSEO, Ecommbeers, Ecommbrunch, Ecommercetour.com, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley.
In addition, I have done in-company trainings for brands such as Orange and Adidas.
Writer
Finally, I collaborate writing articles for Helium 10, Carbon 6, Shopify, SEMRush, Prestashop´s official blog, Brainsins, La Vanguardia, eCommerce-news.es, Marketing4ecommerce and other blogs and media.
Social profiles
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- About Jordi Ordonez
