Keywordtool.io is a keyword research tool focused on marketplaces (Amazon, eBay), Apple’s App Store, Instagram hashtag research, Youtube, Google and Bing.
Of course, if you’re looking for a Google keyword research tool, this is just another option on the market, but if you’re looking for an Amazon keyword research tool with monthly search estimations and seasonality data, you will have to rely on Keywordtool’s data. But, beware, as they say on their own website:
Unfortunately, Amazon does not provide keyword search volume data.
That is why Keyword Tool presents Google search volume for Amazon keywords to help you estimate their relative popularity.
This tool can provide you reliable information, as well as the most direct KPIs source in order to have the best data and reports of your business.
Amazon’s keyword research will give you the following data:
- Keywords and synonims
- Monthly search volume (on Adwords, not Amazon)
- Trend (on Adwords, not Amazon)
- CPC (on Adwords, not Amazon)
- Competition for that keywords (on Adwords, not Amazon)
- Plus the ability to export the report
- Add the negative keywords to a list
- Find keywords within the search results
- Filter your research by Amazon category department
- Search for any Amazon language and country available
Starts at 48$ a month. There’s no trial available
Although this is one of the best known Amazon keyword research tools, it’s data relies on Google’s Keyword Planner, which we all know is the top information source when doing a Keyword Research.
So, the only advantage on this tool is to pull the autocomplete suggestions from Amazon’s search bar directly into a tool, which is a feature I wouldn’t pay 48$/month for.
- Learning curve
- Number of features
- User friendly
Alternatives to Keywordtool.io
About the author
I work as an independent eCommerce and Amazon consultant.
I work for: Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home and many other clients.
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comerç Barcelona, ClinicSEO, Ecommbeers, Ecommbrunch, Ecommercetour.com, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley.
In addition, I have done in-company trainings for brands such as Orange and Adidas.
Finally, I collaborate writing articles for Shopify, SEMRush, Prestashop´s official blog, Brainsins, La Vanguardia, eCommerce-news.es, Marketing4ecommerce and other blogs and media.