Selligent Marketing Cloud is a B2C marketing platform deployed in the cloud that encompasses all possible media and channels for brands to reach their targeted consumers
Table of Contents
Typical users are in the entertainment, hospitality, publishing, financial, travel and small retail industries. But regardless of the nature of the market, Selligent empowers the brand or service by bringing it to a peak of visibility, bringing as a logical consequence, higher profits
Selligent's software is particularly useful for marketing experts but does not overly complicate development with complex processes, but rather, with simplicity, deploys each application and integrates it to the user's needs
Selligent Features
Landing Pages
Templates for creating attractive landing pages to sell more or generate more conversions
Responsive emails
Allows you to create email campaigns that adapt to any screen, whether it's a computer screen or a mobile device
Autoresponders
Answers to frequently asked questions from visitors or customers are answered immediately with pre-designed responses so that the customer feels the dedicated attention
Customer Surveys
Customer feedback provides insight into specific aspects of the product that need to be improved. With Selligent, you can create them and send them to the right audience
Other features
- Digital forms
- Report creation
- Data analysis and statistics
- A/B testing
- Contact segmentation
- Social media marketing
- ROI tracking
Plans and pricing
Selligent does not have a free plan or a free trial. The service is available on a subscription basis. A quote is requested depending on the applications, extensions and other modules that are contracted
Selligent reviews
Selligent was launched in Belgium in 1999 and from the very beginning its goal was to integrate all avenues of digital marketing into a single platform and, as more transaction channels and means of mass dissemination of content appeared, these were also added among the functionalities for advertising
It started as a CRM, but over the years it continuously innovated. In 2007 it integrated automated marketing into its services, and from then on it improved in this respect until it positioned itself as a favorite digital marketing option in Europe for the handling and management of brands of all kinds
Pros
- Omni-channel campaigns to maximize reach
- Expansion of data with add-on applications that the customer wishes to add
- Central content library
- Drag-and-drop editor
- AI-powered personalization
- Confidentiality and security of personal data of the brand and its customers
Cons
- No specific plans
- No free plan or trial version
Our score
- Number of features (5)
- Pricing (3)
- Learning curve (4)
- User friendly (4)
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About the author
Jordi Ordonez
I work as an independent eCommerce and Amazon consultant.
Clients
Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home and many other clients.
Lecturer & Teacher
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comerç Barcelona, ClinicSEO, Ecommbeers, Ecommbrunch, Ecommercetour.com, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley. In addition, I have done in-company trainings for brands such as Orange and Adidas.
Writer
I collaborate writing articles for Helium 10 blog, Shopify, SEMRush, La Vanguardia, eCommerce-news.es, Marketing4ecommerce...
Partner
Helium 10, Jungle Scout, Avask, Sellzone, Helium 10 Seller Solutions Hub Partner
Social
LinkedIn, Twitter, Wikipedia, Youtube, Quora, ISNI 0000000513224289, About Jordi Ordonez
