What is Foundy?

Foundy is an end-to-end platform designed for buying and selling businesses, similar to Flippa and other sites where you can sell your Amazon business. It is the number one platform in the UK for acquiring or offloading a company, trusted by thousands of buyers and sellers.

With Foundy, businesses can complete M&A transactions quickly, in as little as 30 days, ensuring an efficient and seamless process.

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  • Access to a diverse portfolio of profitable businesses across various industries
  • Easy peasy digital onboarding and integrations with platforms such as Xero, Stripe, and Google Analytics so you can extract any data you need for a quick due dilligence
  • Specializes in tech-enabled businesses, including SaaS, eCommerce, Fintech, Marketplaces (Amazon)聽and agencies
  • Huge network of pre-qualified buyers for enhanced business visibility and confidentiality
  • AI-enabled solutions and secure escrow facility for a safe and efficient acquisition process
  • Dedicated team of M&A experts and legal advisors to provide guidance and support

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Foundy offers a free basic membership for buyers and sellers. Additionally, Pro Buyer membership is available for 拢49 every 6 months, providing access to exclusive benefits such as direct messaging with sellers, additional company information, free acquisition payment transfer, and discounts on over 200 software tools.


For sellers, listing on Foundy is free, and there is only a small success fee (1 to 3%) upon completion of a transaction. The commission rates vary based on the transaction value, with higher-value deals having lower commission rates.

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Foundy seamlessly integrates with platforms like Xero, Stripe, Amazon, Shopify and Google Analytics to streamline the due diligence process and evaluate key performance metrics. This integration ensures a faster and more comprehensive evaluation of businesses for buyers.

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Foundy provides an innovative and robust platform for buying and selling businesses. Its end-to-end solution offers a seamless and efficient acquisition process, allowing businesses to complete deals in as little as 30 days. The platform's unique features, such as AI-enabled solutions and a secure escrow facility, ensure a safe and transparent transaction experience. Foundy's vast network of pre-qualified buyers further enhances business visibility and confidentiality.


  • Efficient and streamlined process for both buyers and sellers
  • Diverse portfolio of profitable businesses across various industries
  • Dedicated team of M&A experts and legal advisors for guidance and support


  • Pro Buyer membership requires an additional cost

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About the author

Avatar of Jordi Ordonez
Jordi Ordonez
Amazon and ecommerce Consultant at JordiobDotCom | Website

I work as an independent eCommerce and Amazon consultant.

Estrella Damm, Intersport, Bella Aurora, Lladr贸, Textura Interiors, Nice Things Palomas, Casta帽er, Due-Home and many other clients.

Lecturer & Teacher
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comer莽 Barcelona, 鈥嬧婥linicSEO, Ecommbeers, Ecommbrunch,, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley. In addition, I have done in-company trainings for brands such as Orange and Adidas.

I collaborate writing articles for Helium 10 blog, Shopify, SEMRush, La Vanguardia,, Marketing4ecommerce...

Helium 10, Jungle Scout, Avask, Sellzone, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing,

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User Review
  • Number of financing offers
  • Pricing
  • Integrations
  • On-boarding process