How to make money on Amazon

How to make money on Amazon

To make money on Amazon, you need to select a business model that fits your skills. You can sell products as a private label, engage in retail arbitrage by buying at low prices to resell, or choose the wholesale model.

I am Jordi Ordóñez, an expert in Amazon, and in this post, I want to share tips and ways to make money on Amazon. I will explain in detail the methods that exist and other factors to consider if you want to start a business on Amazon.

Ways to make money on Amazon

Making money on Amazon can be achieved through various strategies, each with its unique approach and requirements. Below, we explore some of the most effective ways to monetize on this platform.

Selling Products as a Private Label Seller

One of the most profitable ways to earn money on Amazon is through private label selling. This model involves creating your own brand and selling products under that label. To get started, it’s essential to conduct market research to identify a product with high demand and low competition.

Once you pinpoint a product, you buy it wholesale and label it with your own brand before listing it on Amazon. This approach gives you greater control over your brand and profit margins. However, it requires a significant initial investment and considerable time to develop and position your brand in the market.

Retail Arbitrage

Another popular option is retail arbitrage, which involves buying products at reduced prices from physical or online stores and then reselling them on Amazon at a higher price. This model is appealing because it has a low entry cost and can generate relatively quick profits.

However, it's crucial to be willing to dedicate time to finding the best deals and analyzing competitor prices. The competition in this space can be fierce, so it's essential to identify unique or in-demand products that allow you to stand out.

Wholesale

The wholesale model is based on purchasing products in bulk directly from manufacturers or distributors to resell them on Amazon. This option allows you to access products from established brands, making sales easier since consumers already recognize and trust those brands.

However, similar to private label selling, you'll need a considerable initial capital investment, and it's vital to build strong relationships with suppliers to secure competitive pricing and a consistent supply.

Dropshipping

Dropshipping offers a way to sell products without managing inventory. In this model, when a customer makes a purchase, you buy the item from a supplier who ships it directly to the customer. This strategy significantly reduces initial costs since you don’t have to worry about storage or inventory management.

However, profit margins are typically lower, and you'll rely heavily on third parties for order fulfillment and customer satisfaction.

KDP (Kindle Direct Publishing)

If you have writing skills, consider using Amazon KDP (Kindle Direct Publishing) to publish and sell eBooks. This approach allows you to reach a wide audience without traditional printing costs. You can create original content, such as novels, guides, or non-fiction books, and upload them to the platform.

As your books generate sales, you can earn significant royalties. However, it’s important to note that competition in this market is high, and success may require effective marketing and a solid promotional strategy.

Amazon Affiliate Program (Amazon Associates)

The Amazon Associates program allows you to earn commissions by promoting Amazon products on your blog, website, or social media. Each time someone purchases a product through your affiliate link, you earn a commission. This is an excellent option for those who already have an established audience, as you don’t have to manage inventory or customer service.

However, commissions can be relatively low, and you’ll need significant traffic on your platform to achieve meaningful income.

Amazon Handmade

For those with crafting skills, Amazon Handmade offers a platform to sell handmade products. This marketplace focuses on unique, artisanal items, allowing you to reach an audience that values originality and quality. However, competition can be intense in popular categories, so it’s crucial to ensure your products meet Amazon's quality standards.

Amazon Merch

If you are creative and have design skills, consider using Amazon Merch to sell custom products such as t-shirts and hoodies. By uploading your designs, Amazon handles the production and shipping, meaning you don’t need to invest in inventory.

You can earn royalties for each sale, but competition can be high, and it’s essential to create attractive and unique designs to stand out.

Amazon FBA (Fulfillment by Amazon)

Finally, the Fulfillment by Amazon (FBA) program allows sellers to store their products in Amazon’s distribution centers. When a customer makes a purchase, Amazon takes care of storage, shipping, and customer service. This model provides greater visibility on the platform and gives you access to Prime customers, which can increase your sales. However, you'll need to consider storage and fulfillment fees and comply with Amazon's strict policies.

Selling Seasonal or Trendy Products

Lastly, you can take advantage of seasonal trends or products to maximize your earnings. During specific times, such as holidays, there is high demand for certain products, which can lead to significant income. However, this approach requires careful planning and the risk of excess inventory outside the season.

Here you have a guide of Amazon 9 Algorithm.

make money on Amazon

10 tips for making money on Amazon

Here are some essential tips to maximize your earnings on this platform:

  1. Market research: Before you start, research which products have high demand and low competition. Use tools like Jungle Scout or Helium 10 to identify trends, analyze pricing, and understand what consumers are looking for.
  2. Optimize your listings: Ensure your product listings are optimized for Amazon’s search engines. Use relevant keywords in the title, description, and bullet points. Include high-quality images and make sure the content is clear and engaging.
  3. Choose the right business model: Decide whether you want to sell products as a private label seller, through retail arbitrage, or using the dropshipping model. Each option has its pros and cons, so choose the one that best fits your skills and resources.
  4. Control your costs: Keep a close eye on your operational costs, including shipping fees, Amazon fees, and production costs. Use Amazon’s fee calculator to forecast expenses and adjust your pricing accordingly.
  5. Utilize promotions and advertising: Take advantage of Amazon’s advertising tools, such as Sponsored Products, to increase your product visibility. Consider running promotions and temporary discounts to attract more buyers.
  6. Collect and analyze data: Use the metrics provided by Amazon to evaluate your product performance. Monitor conversion rates, inventory turnover, and advertising return on investment. Analyze this data to make adjustments to your strategy.
  7. Encourage positive feedback: Reviews play a crucial role in consumers’ purchasing decisions. Encourage your customers to leave positive feedback and respond professionally to any negative reviews.
  8. Diversify your offerings: Don’t limit yourself to just one product or niche. Diversifying your offerings can help mitigate risks and take advantage of different market opportunities.
  9. Stay informed on Amazon policies: Keep yourself updated on Amazon's policies and changes. Adhering to the platform's rules and regulations is crucial to avoid penalties or account suspensions.
  10. Continuous education: The e-commerce landscape is constantly evolving. Invest time in educating yourself about new trends, tools, and strategies. Attend webinars, read specialized blogs, and follow industry experts.

How much does an Amazon Affiliate earn?

The earnings of an Amazon affiliate can vary significantly depending on several factors, such as the traffic they drive to Amazon, the niche market, and the conversion rate of their affiliate links. Here are some key points regarding how much an Amazon affiliate can earn:

  1. Variable commissions: Amazon offers different commission rates for various product categories, which can range from 1% to 10% of the sale price. For example, commissions tend to be higher for categories like fashion and beauty, while they are lower for electronics.
  2. Product promotion: Affiliates can increase their earnings by promoting high-demand products or items with a higher profit margin. Some affiliates focus on specific niches where they can attract a more dedicated audience.
  3. Traffic and audience: The amount of traffic an affiliate can generate to Amazon is crucial. Those with a well-established blog or website and significant traffic can earn more than those just starting or with a limited audience.
  4. Marketing strategies: Using effective digital marketing strategies, such as SEO, social media marketing, and email campaigns, can increase conversion rates and, consequently, an affiliate's income.
  5. Passive income: Some affiliates can earn passive income if they create content that continues to attract traffic and generate clicks over time, such as product reviews or buying guides.

Overall, some Amazon affiliates may earn anywhere from a few dollars a month to several thousand. The most successful affiliates, with large and engaged audiences, can even generate significant income that exceeds five or six figures annually. However, success in the Amazon affiliate program requires dedication, strategy, and time to build an audience and optimize conversions. 

make money on Amazon

How much do you pay monthly on Amazon?

The amount you pay monthly on Amazon can vary depending on several factors, including the services you are subscribed to and the number of purchases you make. Here are some common categories of expenses you might have on Amazon:

  • Amazon Prime subscription: If you are a member of Amazon Prime, you pay a monthly or annual fee. In the U.S., the monthly fee is approximately $14.99, while the annual fee is around $139. Prices may vary in other countries.
  • Product purchases: The amount you spend on purchases can vary widely depending on your needs. Some people make small occasional purchases, while others might spend hundreds of dollars a month on products.
  • Additional services: If you use other Amazon services, such as Amazon Music, Amazon Video, or Kindle Unlimited, these may have monthly fees that will also contribute to your total expenses.
  • Selling costs (for sellers): If you are a seller on Amazon, you may incur additional costs such as subscription fees for your account, fulfillment fees (FBA), and commissions on sales.

If you need more help or advice on starting your business and making money on Amazon, contact me. I am an Amazon expert and can guide you to start your business in this marketplace.

 

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About the author

Avatar of Jordi Ordonez
Jordi Ordonez
Amazon and ecommerce Consultant at JordiobDotCom | Website

I work as an independent eCommerce and Amazon consultant.

Clients
Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home and many other clients.

Lecturer & Teacher
I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comerç Barcelona, ​​ClinicSEO, Ecommbeers, Ecommbrunch, Ecommercetour.com, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley. In addition, I have done in-company trainings for brands such as Orange and Adidas.

Writer
I collaborate writing articles for Helium 10 blog, Shopify, SEMRush, La Vanguardia, eCommerce-news.es, Marketing4ecommerce...

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Helium 10, Jungle Scout, Avask, Sellzone, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing, H10-wp.com and FBASuite.com

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