Helium 10 Inventory Protector is one of those tiny-yet-powerful tools you’ll want to activate ASAP if you’re selling on Amazon. Why? Because you know what sucks? Blackhatters abusing your Lightning Deals or coupon promos to wipe out your stock and tank your listings. Yep, that happens more than you’d think.
Table of Contents
As a Helium 10 Seller Solutions Hub Partner, guest author on their blog, and after showing my pretty face on the Helium 10 podcast, I can tell you: this tool is a no-brainer if you’re trying to avoid nightmares like these.
Blocks fraudulent orders
Inventory Protector uses advanced detection to catch sketchy orders. You know, the kind of activity that smells fishy—like 30 units ordered from a fresh account that was just created 15 minutes ago. Thanks to its algorithm, the tool detects and blocks those orders before they go through. So instead of waking up to a drained FBA stockpile, you can enjoy your coffee knowing your listings are safe.
Limit purchase quantity per ASIN
You can bulk-set purchase limits per ASIN in a few clicks. This is where it gets interesting: you protect yourself against bulk buyers (some competitors in disguise, by the way) who try to abuse your discounts to wipe your inventory. The “max units per customer” rule can save your margin and your BSR.
Prevent stockouts
Ever had a stockout during a promo and watched your rankings disappear faster than your patience with Amazon support? Been there. Inventory Protector helps you monitor trends and detect oddities, but it also gives you an edge to prevent that scenario in the first place. Use it with Helium 10’s inventory management and forecasting tools and you'll be miles ahead.
Custom protection settings
Not all ASINs are created equal, right? Your best-sellers need more protection than that dusty SKU from 2019. With Inventory Protector, you can define custom thresholds and limits per product. High-risk item? Set strict rules. Low-sellers? Go more relaxed. Flexible, like that colleague who never says no to a coffee break.
Pro tip: Want to take this tool to the next level? Combine Inventory Protector with a Lightning Deal and set your purchase limit to 1 unit per customer. This way you boost visibility, avoid abuse, and still keep things under control. It’s like launching a promo with a bulletproof vest.
How to use Inventory Protector
Here’s a short video on how to set it up in 5 minutes or less:
TL;DR
Helium 10 Inventory Protector is a must-have tool for anyone selling on Amazon. It’s not flashy, it doesn’t give you graphs that look like NASA dashboards, but what it does—it does really well. It protects your most important asset: your inventory. Whether you’re running promos or just being cautious, it’s a great layer of defense to keep your business safe and stable.
Review
I’ve seen sellers lose thousands because they didn’t cap purchase quantities during a discount campaign. That hurts. Inventory Protector is your best friend in that situation. It's simple to use and effective—exactly the kind of tool that gives peace of mind without overcomplicating things. It won’t write your listings or spy on your competitors, but it will protect what you already have.
If you're already using Helium 10, there’s no excuse not to fire this up. And if you’re not using Helium 10 yet… well, first: why?! And second: Inventory Protector might be a good reason to start. And yes, I say that as someone who's not only a Helium 10 Seller Solutions Hub Partner but also writes for them and pops into their podcast to talk shop.
Pros
- Stops bulk orders cold
- Super easy to use (takes 5 mins to set up)
- Works for promos and Lightning Deals
- Custom settings per ASIN
- Part of the Helium 10 ecosystem (big plus if you already use it)
Cons
- Only useful if you're running deals or worried about stockouts
- No fancy analytics (this one’s purely protective)
Our score
- Number of features
- Pricing
- Learning curve
- User friendly
Summary
I’ve seen sellers lose thousands because they didn’t cap purchase quantities during a discount campaign. That hurts. Inventory Protector is your best friend in that situation. It's simple to use and effective—exactly the kind of tool that gives peace of mind without overcomplicating things. It won’t write your listings or spy on your competitors, but it will protect what you already have.
If you're already using Helium 10, there’s no excuse not to fire this up. And if you’re not using Helium 10 yet… well, first: why?! And second: Inventory Protector might be a good reason to start. And yes, I say that as someone who's not only a Helium 10 Seller Solutions Hub Partner but also writes for them and pops into their podcast to talk shop.
Pros
- Stops bulk orders cold
- Super easy to use (takes 5 mins to set up)
- Works for promos and Lightning Deals
- Custom settings per ASIN
- Part of the Helium 10 ecosystem (big plus if you already use it)
Cons
- Only useful if you're running deals or worried about stockouts
- No fancy analytics (this one’s purely protective)
( reviews)
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About the author
Jordi Ordonez
I’m an independent eCommerce and Amazon consultant.
Clients
I've worked with brands like Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home, and many others.
Lecturer & Teacher
I’ve spoken and taught at events such as Meet Magento, PrestaShop Day, SEMrush, Cambra de Comerç Barcelona, ClinicSEO, EcommBeers, EcommBrunch, Ecommercetour.com, EcommFest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos, and The Valley. I’ve also delivered in-company training sessions for major brands like Orange and Adidas.
Writer
I regularly contribute articles to the Helium 10 blog, Shopify, SEMrush, La Vanguardia, eCommerce News, Marketing4ecommerce, and others.
Partner
Helium 10, Jungle Scout, Avask, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing, H10-wp.com, FBASuite.com, and a Trusted Partner of Tracefuse.
Social
LinkedIn, Twitter, Wikipedia, YouTube, Quora, ISNI 0000000513224289, About Jordi Ordonez
Is the Helium 10 Inventory Protector really effective in preventing FBM stockouts or just FBA?
Hi! As far as I know it’s just for FBA, if you’re looking for autosync with your FBA inventory. But you can also configure local warehouses with local stocks. Meaning that you’ll have to update them manually, as there are no integrations with external ERPs, at least for the moment