If you're using the Diamond plan on Helium 10, you’ve got access to one of their best-kept secrets: Market Tracker 360. This tool is like the classic Market Tracker on steroids. It gives you a dashboard that shows key metrics and trends over time, including how your listings are doing and how your competitors are playing the game. And yep, this one’s exclusive to Diamond users—sorry Starter folks.
Table of Contents
Let me pause and remind you—I’m not just any guy writing this. I’m a Helium 10 Seller Solutions Hub Partner, I’ve been a guest author on their blog, and I’ve even been on the Helium 10 podcast. So when I talk about their tools, I’ve seen them in action across real accounts.
Now, if you already liked the OG Market Tracker (and many sellers do), then 360 is going to blow your socks off. While the original gives you a decent overview, this one lets you dig in deep. It tracks competitors in real time, shows trends, alerts you when stuff changes, and makes sure you're always on top of your market.
What can you filter by in this upgraded version?
- Average 30 Day Revenue
- Average 30 Day Unit Sales
- Price Range
- Product Title Contains / Does Not Contain
- Fulfillment Type
- Rating Score
- Number of Ratings
- Brand
- ASIN
Real time data
Market Tracker 360 monitors millions of listings and brings you pricing, sales volume, and availability info in real time. That means you’re not making decisions based on yesterday’s news. You’re working with live data, which is gold when you're trying to find profitable products or decide if it's time to raise (or drop) your prices.
Real time competitor activity
This is where it gets juicy. You can track what your competitors are doing—price changes, sales trends, inventory shifts—all in real time. Want to know who’s running out of stock or who just dropped their price by 20%? You’ll know before they refresh their own listings.
Real time alerts
Alerts in Market Tracker 360 let you set up notifications so you’re the first to know when something changes. Whether it’s your competitor dropping their price, going out of stock, or new players entering the niche, you’re not gonna be caught snoozing.
Pro tip: Set alerts for ASINs with high review counts and fast sales velocity. If one of them suddenly tanks in price, it could signal a liquidation or a hijacked listing—jump in fast and analyze what’s going on before the rest of the market catches on.
Real time market trends
It’s not just about your listing or your rivals—Market Tracker 360 gives you market-wide insights. You’ll see what customers are searching for, how demand fluctuates seasonally, and which products are starting to trend before they go viral. If you know how to read the data, you’ll be riding the trend instead of chasing it.
How to use Market Tracker
Want to see it in action? Here’s a video tutorial that breaks down how to use Market Tracker 360:
Review
I’ve tested pretty much every Amazon tracking tool out there—seriously, I run a full-blown directory of Amazon tools. And Market Tracker 360? It’s definitely one of the most advanced tracking tools out there if you're on the Diamond plan. The amount of data it gives you and how it integrates into the Helium 10 ecosystem (remember, I’m a partner and contributor) makes it a must-have for pro sellers.
The big upside is how it combines competitor monitoring, trend analysis, and real-time alerts in one place. It’s like the Swiss army knife for market intelligence. The only downside? You’ve got to be on the Diamond plan. But if you’re running serious volume, that should already be a no-brainer.
Pros
- Live data tracking
- Crazy good competitor insights
- Real-time alerts for fast reactions
- Detailed trend analysis
- Advanced filters for custom views
- Part of the Helium 10 ecosystem
Cons
- Only available on the Diamond plan
- Might feel overwhelming at first (so many filters!)
- No mobile app version (yet)
Our score
- Number of features (5)
- Pricing (5)
- Learning curve (5)
- User friendly (5)
Summary
I’ve tested pretty much every Amazon tracking tool out there—seriously, I run a full-blown directory of Amazon tools. And Market Tracker 360? It’s definitely one of the most advanced tracking tools out there if you're on the Diamond plan. The amount of data it gives you and how it integrates into the Helium 10 ecosystem (remember, I’m a partner and contributor) makes it a must-have for pro sellers.
The big upside is how it combines competitor monitoring, trend analysis, and real-time alerts in one place. It’s like the Swiss army knife for market intelligence. The only downside? You’ve got to be on the Diamond plan. But if you’re running serious volume, that should already be a no-brainer.
Pros
- Live data tracking
- Crazy good competitor insights
- Real-time alerts for fast reactions
- Detailed trend analysis
- Advanced filters for custom views
- Part of the Helium 10 ecosystem
Cons
- Only available on the Diamond plan
- Might feel overwhelming at first (so many filters!)
- No mobile app version (yet)
Alternatives to Helium 10 Market Tracker 360
Here you can find the top Helium 10 Market Tracker 360s alternatives
About the author
Jordi Ordonez
I’m an independent eCommerce and Amazon consultant.
Clients
I've worked with brands like Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home, and many others.
Lecturer & Teacher
I’ve spoken and taught at events such as Meet Magento, PrestaShop Day, SEMrush, Cambra de Comerç Barcelona, ClinicSEO, EcommBeers, EcommBrunch, Ecommercetour.com, EcommFest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos, and The Valley. I’ve also delivered in-company training sessions for major brands like Orange and Adidas.
Writer
I regularly contribute articles to the Helium 10 blog, Shopify, SEMrush, La Vanguardia, eCommerce News, Marketing4ecommerce, and others.
Partner
Helium 10, Jungle Scout, Avask, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing, H10-wp.com, FBASuite.com, and a Trusted Partner of Tracefuse.
Social
LinkedIn, Twitter, Wikipedia, YouTube, Quora, ISNI 0000000513224289, About Jordi Ordonez
Hey, thanks a lot, this tool came to my attention just when I needed it the most. Thank you!
Anytime!
I heard this is an on demand service which costs around 10k am I right???
The update on Market Tracker is far better than the previous version!!!