Helium 10 Seller Assistant was a Chrome Extension built to save you time by automating the Request a Review process straight from Seller Central. Basically, like hiring an intern whose only job was asking for reviews, and who actually did it right every single time.
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Oh, and by the way: I'm a Helium 10 Seller Solutions Hub Partner, a regular guest author on their blog, and I’ve even popped into their podcast. So yeah, I’ve spent some quality time with this tool 😉
Key features
The main superpower of this tiny extension was the Request a Review button. One click. Done. You could use it for a single product or your whole catalog, and it would shoot off the requests for you. If you sell on Amazon, you already know reviews are gold. More reviews = more sales. Simple math.
At the time, it only worked for Amazon US, but there were plans to expand to marketplaces like Mexico, Canada, UK, Spain, Germany, Italy… pretty much all the usual suspects.
Benefits
Using Seller Assistant gave you some clear perks:
- Efficiency: one click to send review requests, either in bulk or one by one.
- Better Conversion Rates: more reviews = stronger social proof = more sales.
The problem
Here comes the sad part: Helium 10 pulled the plug on this extension. Yep, it’s gone. Out. Finished. So if you're out there looking for a download button, bad news: it's not coming back. But don’t freak out. I’ve got alternatives for you below 👇
PRO TIP: If you’re already using Helium 10, head over to the Follow-Up module. You can automate review requests there and even time them based on shipping or delivery. It’s more flexible than the old extension and it handles both product reviews and Seller Feedback.
How to use Seller Assistant
I recorded a full walkthrough back when it was still live. If you’re curious or just want a blast from the past, here it is:
Alternative: Jungle Scout's Review Automation Chrome Extension
If you’re after something similar, Jungle Scout has a tool too: Review Automation Chrome Extension. Same idea: it automates review requests but with their own flavor.
Comparison
- UX & Ease of Use: both are dead simple. One click and you’re done.
- Tool integration: Helium 10’s version was fully part of the H10 ecosystem. Jungle Scout’s is more of a standalone piece.
- Marketplace coverage: Seller Assistant = US only. Jungle Scout’s = global coverage.
Review
Helium 10 Seller Assistant was one of those tools that focused on a single job and absolutely crushed it. I used it on a bunch of accounts and it saved me hours of clicking around in Seller Central. The fact that it was part of the full Helium 10 suite was the cherry on top and felt like a native feature.
The only downside? It’s no longer around. But if you're already on Helium 10, the Follow-Up module can totally take over. And if you’re not… what are you waiting for? 😜 (remember, I’m a Helium 10 Partner and guest writer not biased, just speaking from experience).
Pros
- Ridiculously easy to use: one-click review requests
- Bulk request saved loads of time
- 100% Amazon TOS friendly
- Fully integrated with the Helium 10 Suite
Cons
- Only worked on Amazon US
- No longer available (RIP 🪦)
- Lacked scheduling or targeting features like the ones in Follow-Up
Our score
- Number of features (3)
- Pricing (5)
- Learning curve (4)
- User friendly (4)
Summary
Helium 10 Seller Assistant was one of those tools that focused on a single job and absolutely crushed it. I used it on a bunch of accounts and it saved me hours of clicking around in Seller Central. The fact that it was part of the full Helium 10 suite was the cherry on top and felt like a native feature.
The only downside? It’s no longer around. But if you're already on Helium 10, the Follow-Up module can totally take over. And if you’re not… what are you waiting for? 😜 (remember, I’m a Helium 10 Partner and guest writer not biased, just speaking from experience).
Pros
- Ridiculously easy to use: one-click review requests
- Bulk request saved loads of time
- 100% Amazon TOS friendly
- Fully integrated with the Helium 10 Suite
Cons
- Only worked on Amazon US
- No longer available (RIP 🪦)
- Lacked scheduling or targeting features like the ones in Follow-Up
Alternatives to Helium 10 seller assistant
Here you can find the top Helium 10 seller assistants alternatives
About the author
Jordi Ordonez
I’m an independent eCommerce and Amazon consultant.
Clients
I've worked with brands like Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home, and many others.
Lecturer & Teacher
I’ve spoken and taught at events such as Meet Magento, PrestaShop Day, SEMrush, Cambra de Comerç Barcelona, ClinicSEO, EcommBeers, EcommBrunch, Ecommercetour.com, EcommFest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos, and The Valley. I’ve also delivered in-company training sessions for major brands like Orange and Adidas.
Writer
I regularly contribute articles to the Helium 10 blog, Shopify, SEMrush, La Vanguardia, eCommerce News, Marketing4ecommerce, and others.
Partner
Helium 10, Jungle Scout, Avask, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing, H10-wp.com, FBASuite.com, and a Trusted Partner of Tracefuse.
Social
LinkedIn, Twitter, Wikipedia, YouTube, Quora, ISNI 0000000513224289, About Jordi Ordonez