Viral Launch is a tool that is all about market intelligence. It is a tool that allows you to take advantage of Amazon analytics. Understanding the numbers will help you boost your sales and hopefully increase your profit.
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Viral Launch is also the best tool so far to launch products and get Sales Velocity on Amazon US & Europe
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Features
Viral Launch of course deals more than just market intelligence per se. It is a complete analytics tool to be exact. Here are its features:
Products Launches
Viral Launch allows seller to launch their products into a private marketplace of Amazon customers. If you use the tool you will get:
- Brand exposure: your product will be shown to thousands of potential customers on USA, UK, FR, DE, IT and ES (some of this markets are not included in Jungle Scout's launch tool)
- Pay per value: you only pay for promotional sales delivered to your product
- Amazon expert launch coaching: the experts at Viral Launch will help you define the best strategy for your product launch
- Weekly reporting
- Multi channel traffic: your traffic will come from different sources like email, Pinterest or Twitter, amongst others
- Granular scheduling: no need to set up a concrete day for your launch, as you can schedule daily launches
- Daily goals: establish daily objectives for your launch. Viral Launch will help you get those goals
Product Discovery
This is the Amazon product finder. It allows you to search for untapped markets, find product opportunities. You can get real time historical data on Amazon’s product catalogs. This way you can get more accurate sales estimates. Viral Launch's database has 225M products and keywords indexed.
Market Intelligence
This is a product research tool that will help you find out historic trends and where the market is going with it. You can view the data, check out the price and sales trends. It will also help you compute the upfront investment required as well as the potential profit.
Keyword Research
This tool helps take away all the guesswork in your SEO. Take advantage of their relevancy and other filters. You can find plenty of keywords that your competitors have failed to use. It also comes with a free listing builder.
Keyword Manager
Of course, you need something more than just a tool to find keywords. You also need to understand the analytics of keywords and also track the data. This is what the keyword manager is all about.
Listing Analyzer
This tool will help you discover listing improvements that you can make.
Listing Builder
This tool helps you build keyword lists that will include the most influential and important keywords for the product that you want to include for a product campaign.
Integrations
Amazon Seller Central, Amazon FBA and works for: Australia, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Mexico, Netherlands, Poland, Saudi Arabia, Singapore, Spain, Sweden, Turkey, United Arab Emirates, United Kingdom, United States
Pricing
There are four Viral Launch pricing tiers that you can choose from. Each of them of course includes different features. There is a 14 day free trial, you do need to input your credit card info.
Here are the 3 pricing tiers:
Essentials – $69/month
The beginner tier of course is best suited for beginners who are still searching for the first few products that they want to market from Amazon. This is the most affordable account that you can setup.
Features:
- Market Intelligence: analyze sales metrics & trend data
- Product Idea Score: find new products to sell
- Search Volume Estimates: monthly search volume
Pro – $99/month
This subscription gives all the benefits of the previous tier with a lot of other options. This is the subscription for more experienced marketers:
- Market Intelligence: analyze sales metrics & trend data
- Product Idea Score + Product Discovery: find new products to sell
- Search Volume Estimates: monthly search volume
- Market Intelligence Chrome extension
- Keyword Research: Amazon keyword research tool
- Competitor Intelligence: reverse ASIN tool (500 uses)
- Listing Builder: listing creation tool
- Listing Analyzer: listing evaluation tool (50 products)
- Keyword Manager: keyword tracker (2,000 KWs)
- Hourly keyword manager: keyword tracker every hour (30 KWs)
- Product tracker: track top-selling products (350 products)
Brand Builder – $199/month
This subscription gives you all the features of the first two tiers with the added advantage of:
- Market Intelligence: analyze sales metrics & trend data
- Product Idea Score + Product Discovery: find new products to sell
- Search Volume Estimates: monthly search volume
- Market Intelligence Chrome extension
- Keyword Research: Amazon keyword research tool
- Competitor Intelligence: reverse ASIN tool (1,000 uses)
- Listing Builder: listing creation tool
- Listing Analyzer: listing evaluation tool (100 products)
- Keyword Manager: keyword tracker (5,000 KWs)
- Hourly keyword manager: keyword tracker every hour (100 KWs)
- Product tracker: track top-selling products (1,000 products)
- Kinectic PPC tool: create & monitor Amazon Ads, fully automate your PPC strategy and in depth PPC data insights
Product launcher: Starting at $3 per promotional sale
- Pay per sale driven
- Schedule up to 30 days of promotion
- Automated set-up and management
- Dedicated ranking expert
- Weekly customized reporting
- Advanced fraud detection
- Brand exposure to thousands of Amazon shoppers
- Multi-channel sales and promotions
Viral Launch review
Back in 2019 I reviewed Viral Launch and, boy, it has changed a lot since then! Most of the tools where only available for Amazon US but are now extensive to Europe and Asia, so we, the European Sellers, can now benefit from all the tools under VL!
One of the key features of Viral Launch is that it combines lots of tools for product / keyword research and advertising and adds a product launcher, which you can only find on Jumpsend (acquired by Jungle Scout). It's pricing tier for launches is way cheaper than Junglescout, plus it adds the possibility to launch the product on the European markets (USA, UK, France, Germany, Italy, and Spain). Besides the launcher, it adds a complete suite of analytical tools and market research soft.
The product finder tool stands out as well, as it offers a database of 225 million products and keywords, which is one of the biggests in the market.
It offers a three-tier pricing structure, providing flexibility for businesses at various stages of growth. But there's a downside, as the 14-day free trial used to be credit-card free but it now requires credit card information, which may be a slight barrier for some Amazon Sellers.
Our score
- Number of features
- Pricing
- Learning curve
- User friendly
( reviews)
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About the author
Jordi Ordonez
I work as an independent eCommerce and Amazon consultant.
Clients
Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home and many other clients.
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I teach and have been a speaker at: Meet Magento, Prestashop, Prestashop Day, SEMRush, Cambra de Comerç Barcelona, ClinicSEO, Ecommbeers, Ecommbrunch, Ecommercetour.com, Ecommfest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos and The Valley. In addition, I have done in-company trainings for brands such as Orange and Adidas.
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I collaborate writing articles for Helium 10 blog, Shopify, SEMRush, La Vanguardia, eCommerce-news.es, Marketing4ecommerce...
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Five stars. I haven’t used it since I signed up for a year. The reason is, data reliability Zero. You use Helium 10.
I have sed Viral Launch in the past to launch some of my products on Amazon UK. It used to work fine for the launches but idk what happened in the past months, it seems that my new launches are not having that much impact on their marketplace anymore