Helium 10 Amazon Sales Estimator is a super practical tool that lets you quickly check how well a product is selling on Amazon. If you’re validating a product idea or snooping on the competition, this one's a must.
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It’s part of the Helium 10 Chrome Extension: which, by the way, is free and ridiculously simple to use. Just so you know, I’m a Helium 10 Seller Solutions Hub Partner, I’ve written for their blog and even popped into their podcast. So yeah, I’ve played around with this a lot 😉
Now let’s break down how it works. The tool grabs the product’s BSR (Best Seller Rank) and gives you an estimated number of monthly sales. That’s it. And remember: the lower the BSR, the better the sales. So BSR #1 in Beauty? That’s the best-selling beauty product, no question.
How to Use the Helium 10 Sales Estimator
- Install the Chrome Extension: Head over to the Chrome Web Store and install the Helium 10 extension. It’s free and packed with small but mighty tools, including the Sales Estimator.
- Create a Free Helium 10 Account: You’ll need an account to unlock it. Free plan is enough. Just get it done.
- Open Any Amazon Product Page: Go to the PDP (Product Detail Page) of any item on Amazon. The extension will show up under the main image.
- Fill in the Info: Add the BSR, price, marketplace and category. Click the button and boom, you’ve got your estimate.
Main Features of the Sales Estimator
- Estimates monthly units sold using BSR (just keep in mind BSR jumps around more than a meme stock, it updates hourly).
- Revenue projections based on current price and estimated units. Fast math with no brain strain.
- Super quick to use: 2 clicks and you’re done.
- Works with Helium 10’s Profitability Calculator if you want to dig deeper into margins.
Pro Tip: Doing research outside the obvious categories (like Industrial & Scientific)? Mix Sales Estimator + Black Box + Cerebro. Hidden gems guaranteed.
Final Thoughts on Helium 10's Sales Estimator
I’ve tried more Amazon tools than I care to admit, and this one ends up in my daily rotation. It’s fast, brain-dead simple and pretty reliable. Just don’t expect it to be 100% accurate, estimates vary by category, so take them with a pinch of salt.
One thing I always tell my clients: run a quick A/B test between Helium 10 and Jungle Scout’s estimators. Sometimes they match up, sometimes the gap is huge. That’s why I say it loud and clear: ABC – Always Be Comparing.
Review
Helium 10’s Sales Estimator is one of those tools that looks small but packs a punch. Whether you’re researching products or watching your competition, it helps you make better decisions. And if you’re already using the Helium 10 ecosystem (which I highly recommend as a Helium 10 Seller Solutions Hub Partner), this fits right in.
Best part? It’s totally free with the Chrome Extension. Worst part? The estimates can swing a lot depending on the category and season. But hey, no tool’s perfect, this one just gets a lot closer than most.
Pros
- Super easy to use inside the Helium 10 Chrome Extension
- Free and open to all
- Works on any Amazon product page
- Integrates with other Helium 10 tools like Profitability Calculator
- Sales estimates with just a few fields filled in
Cons
- Estimates can vary by category
- BSR data updates every hour: estimates are still estimates
- You need a Helium 10 account, even for free features
- Not as in-depth as full product research platforms
Our score
- Number of features (4)
- Pricing (4)
- Learning curve (4)
- User friendly (4)
Summary
Helium 10’s Sales Estimator is one of those tools that looks small but packs a punch. Whether you’re researching products or watching your competition, it helps you make better decisions. And if you’re already using the Helium 10 ecosystem (which I highly recommend as a Helium 10 Seller Solutions Hub Partner), this fits right in.
Best part? It’s totally free with the Chrome Extension. Worst part? The estimates can swing a lot depending on the category and season. But hey, no tool’s perfect, this one just gets a lot closer than most.
Pros
- Super easy to use inside the Helium 10 Chrome Extension
- Free and open to all
- Works on any Amazon product page
- Integrates with other Helium 10 tools like Profitability Calculator
- Sales estimates with just a few fields filled in
Cons
- Estimates can vary by category
- BSR data updates every hour: estimates are still estimates
- You need a Helium 10 account, even for free features
- Not as in-depth as full product research platforms
Alternatives to Helium 10 Amazon Sales Estimator
Here you can find the top Helium 10 Amazon Sales Estimators alternatives
About the author
Jordi Ordonez
I’m an independent eCommerce and Amazon consultant.
Clients
I've worked with brands like Estrella Damm, Intersport, Bella Aurora, Lladró, Textura Interiors, Nice Things Palomas, Castañer, Due-Home, and many others.
Lecturer & Teacher
I’ve spoken and taught at events such as Meet Magento, PrestaShop Day, SEMrush, Cambra de Comerç Barcelona, ClinicSEO, EcommBeers, EcommBrunch, Ecommercetour.com, EcommFest, EOI, ESIC-ICEMD, Foxize, Generalitat de Catalunya, Inesdi, Quondos, and The Valley. I’ve also delivered in-company training sessions for major brands like Orange and Adidas.
Writer
I regularly contribute articles to the Helium 10 blog, Shopify, SEMrush, La Vanguardia, eCommerce News, Marketing4ecommerce, and others.
Partner
Helium 10, Jungle Scout, Avask, Helium 10 Seller Solutions Hub Partner, SaaS4Marketing, H10-wp.com, FBASuite.com, and a Trusted Partner of Tracefuse.
Social
LinkedIn, Twitter, Wikipedia, YouTube, Quora, ISNI 0000000513224289, About Jordi Ordonez