Amazon Advertising is growing year over year, and having more technical options and features to improve your business.

Amazon Advertising Department’s revenue is BILLIONS a year. Nowadays it’s the second advertising platform besides Google Ads and has surpassed Facebook Ads and Bing Ads by far.

Sellers found in Amazon PPC a solid way to launch new products, generate more sales or fight against stationality.

By the way, my favourite tool when it comes to Amazon Advertising setu-up and optimization is Zon.Tools, be sure to check it!

But handling lots of campaigns can be tricky and make you spend a considerable amount of time and money so, wether you’re managing Amazon Advertising campaigns as a seller or a vendor using AMS (Amazon Marketing Services), you need an Amazon PPC management software to help you:

  • – monitor your sales
  • – monitor your ACOS (Average Cost of Sale)
  • – improve your ads
  • – improve your keywords
  • – AB test your advertising campaigns
  • – manage ad groups, texts, sponsored products and product ads
  • – generate reports on the campaigns